The açaí franchise network oakberry announced, this Friday (28), that it will be the new sponsor of the North American formula 1Hass F1 Team. The brand will be displayed in the last three races of the season, starting with the Mexico Citythis weekend, and then at the Grand Prix (GPs) of Sao Paulo and Abu Dhabi.
Oakberry has a history of investing in sports competitions and cultural events, having recently been present at the Porsche Cup Brazil, NFL, US Open, WSL, IronMan Brazil and Lollapalooza. However, the sponsorship of the Hass F1 Team is considered the company’s biggest to date.
“Everyone who knows me knows that being part of Formula 1 has always been one of my dreams. I’ve been a huge fan of the Hass F1 Team since the team’s early days, and I’m sure this partnership will be very important to Oakberry’s global positioning strategy.” Georgios FrangulisCEO and founder of the company.
Oakberry branding will be displayed on the driver’s suit and car Pietro Fittipaldi. He will participate in free practice in Mexico and also in Abu Dhabi.
“We are delighted to welcome Oakberry to our team. It was perfect timing for this partnership, as our Brazilian pilot Pietro Fittipaldi will accelerate the VF-22 this week in Mexico. It’s great to have another partner on the team, demonstrating that the portfolio is growing more and more and shows how important it is to invest in a sport that grows all the time, around the world. I look forward to what the future holds for Hass F1 and Oakberry”, he says. Gunther Steinerteam leader.
Currently, Pieto, who is the grandson of the two-time Formula 1 champion Emerson Fittipaldi, serves as a Haas reserve pilot. “I am very happy with this new partnership between Hass F1 and Oakberry. We have been partners in Fittipaldi Brothers, along with my brother Enzo, since the beginning of the season. Having her by my side at Hass F1 is a very special feeling, especially as Oakberry is a Brazilian company. Having a sponsorship from my country back in Formula 1 is something that makes me very excited and I’m sure it’s going to be a very winning partnership,” he says.